What Is Your
Laser focused on delivering purpose-led…
What Is Your
Laser focused on delivering purpose-led…
+
Happy Clients
Years of Experience
s
Of Lives Impacted
THE WHY
is an impact-driven challenger consultancy focused on inspiring, defining, and bringing to life a more purposeful future
Why was
The Why
founded?
The Why is a private and public sector consultancy founded on the belief that we can leave the world a better place than the one we came into.
This is business consulting with a difference.
We intend to bring your triple bottom line to life, maximizing profit, people, and planet. We believe in the power of purpose for achieving these outcomes.
We meet you where you are, scale and pivot with you, all while being human and discovering the thrill of what it means to be us, the greatest wonder in the world.
How do we help?
Research and Discovery
Defining purpose-driven research plans that embed a wide range of methods to uncover insights and develop meaningful…
Strategy and Innovation
Blending classic strategy and innovation management approaches. Working with multidisciplinary teams…
Collaboration and Facilitation
Defining and implementing engaging collaboration events, tailor made to your needs…
How Have We Helped
Who Have We Helped?
Melissa Saoudy
Meet the Founder
Our founder, Melissa, is an impact advisor, creator, and doer. Her sweet spot is at the nexus of purpose, strategy, and innovation.
She has a strong passion for digitally-enabled social impact and has brought this to life in the private and public sectors. She thrives when working towards better outcomes in healthcare, entrepreneurship, social services, and sustainability.
As an experienced facilitator, she has delivered 100+ workshops in the region and counting. She has a knack for getting people to unlock their collective genius and turn their ideas into action.
Melissa is currently pursuing a MSt. in Social Innovation at Cambridge University.